Content Preview
Creator Overview
Key metrics and insights about Urbncom's content portfolio
Content Portfolio
Urbncom maintains a diverse content library with a total of 290 posts, comprised of 213 images (73% of content) and 116 videos (40% of content).
This creator has amassed 0 likes across their content, with an average of NaN likes per post.
Creator Activity Pattern
Urbncom shows a lower than average activity level with a content mix that balances both images and videos. This strategy has room for optimization to increase audience engagement.
Platform Performance
Compared to the platform average of 864 posts per creator,Urbncom is below average in content volume.
Among creators from Bogota, the regional average is 137 posts, placing this creator above their regional peers.
Audience Engagement Metrics
Likes Per Post
Below platform average of 1
Engagement Rate
Relative to platform average engagement
Content Impact
Overall content effectiveness score
Urbncom's content generates engagement that could be improved with the audience. The data suggests that Urbncom has opportunities to better engage with their target audience through their image-based posts.
Content Breakdown & Comparison
Content Mix
Content Stats Comparison
Performance Insights
How Creator Compares
Percentage above/below platform average
Creator Competency Profile
Normalized metrics comparison (0-100 scale)
Content Analysis
Detailed breakdown of Urbncom's content strategy
Content Strategy Insights
With 73% of content being images and40% being videos,Urbncom demonstrates a preference for image-based content.
No engagement metrics available.
Content Type Distribution
Image Content
73% of total content
Effectiveness Analysis
Image content typically forms the majority of this creator's content but may benefit from quality improvements to drive higher engagement.
Video Content
40% of total content
Effectiveness Analysis
Video content serves as a supplementary format to images in this creator's content mix.
| Content Type | Count | Percentage | Platform Average | Bogota Average |
|---|---|---|---|---|
| Total Posts | 290 | 100% | 864 | 137 |
| Images | 213 | 73% | 181 | 114 |
| Videos | 116 | 40% | 177 | 65 |
Content Strategy Analysis
Based on the content distribution and engagement metrics, Urbncom's content strategy shows potential for optimization.
Key Observations:
- Content distribution: Primarily image-based
- Volume comparison: Below average content production compared to platform norms
- Engagement efficiency: Lower than average engagement per post relative to platform average
- Regional standing: Outperforms compared to other creators from Bogota
Performance Metrics
Engagement and performance analysis for Urbncom
Engagement Analysis
With a total of 0 likes across 290 posts,Urbncom has an engagement rate of NaN likes per post.
The platform average engagement is 1 likes per post, making this creator's engagement below average.
Among creators from Bogota, the average engagement is 3 likes per post, placing this creator behind regional peers in audience engagement.
Performance Dashboard
Content Performance Indicators
Performance Summary
- Content Frequency
- Below Average
- Engagement Quality
- Developing
- Content Strategy
- Balanced Mix
- Platform Position
- Emerging Creator
Performance Insights
Content Strategy Assessment
Urbncom's content strategy shows opportunities for improvement in both volume and engagement metrics. The balanced mix of content types provides versatility, though engagement metrics suggest room for optimization.
Regional Performance Comparison
Compared to other creators from Bogota, Urbncom produces more content than the regional average and generates lower per-post engagement. This places them in the mid-rangeof content creators from this region.
Comparative Analysis
How Urbncom compares to platform and Bogota averages
Platform Benchmarking
Content Volume
Images
Videos
Likes
Regional Comparison: Bogota
Content Volume
Images
Videos
Likes
Content Breakdown & Comparison
Content Mix
Content Stats Comparison
Performance Insights
How Creator Compares
Percentage above/below platform average
Creator Competency Profile
Normalized metrics comparison (0-100 scale)
Competitive Position Analysis
Based on comprehensive metrics comparison, Urbncom is positioned as a developing creator in the content landscape. Focusing on both content quality and production volume would strengthen their competitive position.
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