Content Preview
Creator Overview
Key metrics and insights about Rowan's content portfolio
Content Portfolio
Rowan maintains a diverse content library with a total of 173 posts, comprised of 46 images (27% of content) and 118 videos (68% of content).
This creator has amassed 157 likes across their content, with an average of 1 likes per post.
Creator Activity Pattern
Rowan shows a lower than average activity level with a content mix that emphasizes video production. This strategy has room for optimization to increase audience engagement.
Platform Performance
Compared to the platform average of 864 posts per creator,Rowan is below average in content volume.
Among creators from Canada, the regional average is 861 posts, placing this creator below their regional peers.
Audience Engagement Metrics
Likes Per Post
Below platform average of 1
Engagement Rate
Relative to platform average engagement
Content Impact
Overall content effectiveness score
Rowan's content generates average engagement with the audience. The data suggests that Rowan has opportunities to better engage with their target audience through their video content.
Content Breakdown & Comparison
Content Mix
Content Stats Comparison
Performance Insights
How Creator Compares
Percentage above/below platform average
Creator Competency Profile
Normalized metrics comparison (0-100 scale)
Content Analysis
Detailed breakdown of Rowan's content strategy
Content Strategy Insights
With 27% of content being images and68% being videos,Rowan demonstrates a focus on video content.
The engagement rate of 1 likes per post indicates an opportunity to boost audience interaction.
Content Type Distribution
Image Content
27% of total content
Effectiveness Analysis
Image content typically complements the video content in this creator's portfolio, providing content variety.
Video Content
68% of total content
Effectiveness Analysis
Video content is this creator's primary format, with potential to optimize for better engagement metrics.
| Content Type | Count | Percentage | Platform Average | Canada Average |
|---|---|---|---|---|
| Total Posts | 173 | 100% | 864 | 861 |
| Images | 46 | 27% | 181 | 243 |
| Videos | 118 | 68% | 177 | 199 |
Content Strategy Analysis
Based on the content distribution and engagement metrics, Rowan's content strategy shows potential for optimization.
Key Observations:
- Content distribution: Video-centric
- Volume comparison: Below average content production compared to platform norms
- Engagement efficiency: Lower than average engagement per post relative to platform average
- Regional standing: Underperforms compared to other creators from Canada
Performance Metrics
Engagement and performance analysis for Rowan
Engagement Analysis
With a total of 157 likes across 173 posts,Rowan has an engagement rate of 1 likes per post.
The platform average engagement is 1 likes per post, making this creator's engagement below average.
Among creators from Canada, the average engagement is 1 likes per post, placing this creator ahead of regional peers in audience engagement.
Performance Dashboard
Content Performance Indicators
Performance Summary
- Content Frequency
- Below Average
- Engagement Quality
- Average
- Content Strategy
- Video-focused
- Platform Position
- Emerging Creator
Performance Insights
Content Strategy Assessment
Rowan's content strategy shows opportunities for improvement in both volume and engagement metrics. The focus on video content may need refinement to better capture audience interest.
Regional Performance Comparison
Compared to other creators from Canada, Rowan creates less content than the regional average and generates higher per-post engagement. This places them in the mid-rangeof content creators from this region.
Comparative Analysis
How Rowan compares to platform and Canada averages
Platform Benchmarking
Content Volume
Images
Videos
Likes
Regional Comparison: Canada
Content Volume
Images
Videos
Likes
Content Breakdown & Comparison
Content Mix
Content Stats Comparison
Performance Insights
How Creator Compares
Percentage above/below platform average
Creator Competency Profile
Normalized metrics comparison (0-100 scale)
Competitive Position Analysis
Based on comprehensive metrics comparison, Rowan is positioned as a developing creator in the content landscape. Focusing on both content quality and production volume would strengthen their competitive position.
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